With 9 years in creative design, 7 in end-to-end product design, and 2 in visual communications, I specialize in crafting intuitive and high-impact end-to-end and 0-1 experiences in regulated industries like Saas and Fintech. I develop simple solutions for high-visibility and ambiguous projects that ease usability and increase adoption.
Featured projects
Balancing employee and business needs in a first-time survey.
With the goal of benchmarking the current experience and collecting data for future product improvements, the mobile team had a design direction in place based on qualitative testing results. The challenge was gaining stakeholder buy-in to change direction after assessing employee workflow disruptions and stress cases, by advocating for a more employee-friendly approach that met business needs.
Impact
Achieved 15,213 responses in the first quarter.
Influenced design direction for improved experience, keeping business goals aligned.
Revised design without delaying development timeline.
Collaborated with Content Design to enhance copy and a11y to meet accessibility.
Improving hotel expense submission by 14% for frequent travelers through usability testing.
I led the mobile redesign of Workday's new hotel expense experience, tackling creating a cohesive hybrid experience across legacy and custom backends with designers and development in Dublin, Ireland. My design laid the foundation for an ML-integrated feature that reduces errors and completion times, improving the experience for frequent travelers and attracting new customers.
Contribution
Led the end-to-end mobile redesign to reduce errors and shorten completion times.
Delivered Hi-Fi designs for a new, guided hotel expense submission experience.
Championed expanding usability testing from customer admins and managers to include frequent travelers for more inclusive results.
Facilitated design share-outs using a Miro feedback document to streamline collaboration and decision-making.
Empowering new hires for success through personalized onboarding.
I led the end-to-end redesign of first-time new-hire onboarding to create a cohesive hybrid experience across legacy and custom backends. By advocating for expansion, I broadened the initial scope from language changes between onboarding steps and the Workday homepage (negatively impacting employee groups) to address concerns about tracking, customization, and educating new hires about Workday, improving trust and new hire onboarding success for business partners.
Under NDA
B2B
SaaS
UX Strategy
Impact
Established the foundational flows for the new onboarding experience for future development.
Crafted a more inclusive and personalized onboarding experience, empowering new hires to customize notifications, preferences, and profiles to help business partners improve new-hire onboarding.
Delivered mid-fidelity prototypes of the new personalized experience to spike and determine technical feasibility.
Advocated for and established a phased delivery approach, championing team visibility and iterative development.
Contribution
Developed research-driven user flows and designs to address user needs and wants within the experience.
Crafted an onboarding experience to correct language changes, personalize data and privacy, push notifications, and update employee profiles.
Created a detailed design brief and project plan in collaboration with the product manager to align project goals and timelines.
Influenced product vision and goals for a more impactful onboarding experience through research findings and insights.
Modernizing navigation to improve findability, readability, and Interaction.
Brought in for my UI background, I created the final visual design and animation to enhance findability, readability, and interaction. After completing design polish, I handed the design and animation specs to the lead designer to turn everything into a development-ready JSON file.
B2B
SaaS
Impact
Improved legibility of navigation points and selection states, improving findability and readability.
Created purposeful and accessible animation specifications that enhanced the experience.
Effectively communicated design rationale to leadership, achieving buy-in and project advancement.
Contribution
Led the visual refinement of navigation elements, improving clarity and accessibility.
Designed animation interaction to enhance visual feedback and engagement.
Co-created and presented a video to leadership, communicating design rationale.
Durojaiye is pronounced
My design journey began with a fascination with jazz and soul album covers and music production, ultimately leading to Visual Communications and UX.
Driven by curiosity and conversations with industry professionals while driving Uber, I supplemented my studies with cognitive behavior psychology, and universal design patterns to deepen my understanding of human behavior in products.
After earning my B.S., I transitioned from visual design contracts to UX at First Republic Bank, establishing my career in the field.
My life and multi-industry experiences inform my unique perspective. I actively immerse myself in learning through audiobooks and workshops.
Empowering designers and young creatives through mentorship and education.
I'm dedicated to increasing BIPOC representation and find great fulfillment in mentoring college students, designers, and young creatives. This allows me to give back to my community, and empowers them to see themselves reflected in the design field.
Diversify by Design
Appointed to the advisory board to contribute strategically to addressing and transforming racial disparities in design.
Featured in the Design = Curriculum Kit for educators and mentors to help build relevant life skills and consider design as a viable career path for underrepresented groups.
Co-built the Workday x DxD Intensives program, fostering collaboration between industry partners and higher learning Minority-Serving Institutions.
Phil Dwyer
Head of Mobile Experience | Workday
One of the most thoughtful, conscientious designers I’ve encountered. His hands-on approach, relentless curiosity, and strong user advocacy make him an invaluable asset to any team. He’s never afraid to ask the right questions, ensuring a deeper understanding that leads to well-informed and impactful designs.
Sarita Gauchan
Product Manager | First Republic Bank
His mastery for both his core role as a lead user experience designer, and the projects that extend beyond it, were critical to the team's growth. He is dependable, hardworking and a great person to work with.
Molly Green
UX Design Manager | Workday
He was a team player and did what it took to deliver to deadline, delivering designs that drew inspiration from the wider mobile landscape while also taking into consideration local technical constraints. He was also one of the rare designers who easily kept accessibility concerns top of mind.
Leanne Shepel
Principal Experience Designer | First Republic Bank
Durojaiye listens and takes initiative in identifying problems, simplifies complexity, and partners well with cross-functioning teams to make quality experiences. I’ve seen him take initiative to pivot the design when technical or time limitations surfaced.